If You List You Last Podcast

Episode 22 - Eliminate the mortgage mistakes your clients make to demonstrate your value!

Bob Mangold

Introduction:

  • Host: Bob Mangold, the listing coach
  • Episode Theme: Understanding the mortgage shopping process and its impact on clients

Main Content:

  1. Understanding Mortgages:
    • Importance for agents to understand mortgages to serve clients better
    • Impact of the NARA Commission lawsuit on providing value through knowledge
  2. Join the Conversation:
    • Invitation to join the Real Estate Asset Advisors Facebook group for discussions and feedback
  3. Mortgage Market Update:
    • Significance of the upcoming jobs report and its influence on the mortgage market
    • Interest rate trends and advice on locking in rates
  4. Client Guidance:
    • Importance of agents knowing the mortgage process to advise clients
    • Questions clients should ask lenders and misconceptions about mortgage rates
  5. Mortgage Broker Advantage:
    • Benefits of working with a mortgage broker for rate shopping
    • Special considerations for clients with substantial assets in specific banks
  6. Interest Rates Misconceptions:
    • Explanation of how mortgage rates and costs work
    • Importance of focusing on total interest paid rather than chasing the lowest rate
  7. EquityMax Program:
    • A program designed to reduce total interest paid and accelerate mortgage payoff
    • How agents can provide value by understanding and explaining these concepts
  8. Closing Efficiency vs. Lowest Rate:
    • The significance of closing on time over getting the lowest possible rate
    • The reliability and performance of lenders matter more than the lowest rates
  9. Rate and Estimate Variability:
    • Explanation of daily rate changes and the inaccuracies of initial estimates
    • The importance of accurate credit scores and verifying income for loan approval
  10. Financial Strategy:
    • Strategies for managing debt and down payments for better financial outcomes
    • Encouraging discussions on effective mortgage management and financial planning

Conclusion:

  • Importance of agent knowledge in the mortgage process for client value
  • Invitation to attend business briefings for more insights
  • Reminder of the role of real estate agents in guiding clients through the mortgage process

Call to Action:

  • Visit www.ElevateBusinessBriefings.com for more information
  • Encouragement to share the podcast and feedback

Join our Facebook Group at: https://www.facebook.com/groups/realestateassetadvisors

Visit our website to watch replays of our Wednesday "Elevate Business Briefings" at: www.RealEstateAssetAdvisors.org

Download a copy of my book, "If you list, you last!" at www.IfYouListYouLast.com

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